What Is Solopreneur Coaching?
Do You Need a Solopreneur Coach?
As the job market continues to recover from the economic downturn of 2008, more and more enterprising individuals are turning towards starting their own businesses. However, a large percentage of new businesses fail within the first year. How can you ensure your business doesn’t go down this costly and devastating path? A solopreneur coach may be the perfect solution.
What Is Solopreneur Coaching?
A “solopreneur” is simply an entrepreneur who single-handedly runs his or her own business. Does that sound like a daunting task? It doesn’t have to be. By creating your own work and your own guidelines, you can find financial success and personal fulfillment. It can be rewarding to cut the corporate cord and live by your own rules, but to find success, there are some general rules you should follow.
Create (and Elevate) Your Personal Branding
To successfully start your own business, you need a clear vision, mission, and achievable goals. This means the development of an action plan is essential. With a clear roadmap and measureable, time-based goals, you’re giving your start-up the best chance possible.
Once you have a plan in place, it’s time to work on your branding. This means elevating your PR game. To become a master of PR, there are a few things you can do.
Take to Twitter
Social media is no longer just an avenue to connect with your old college pals. With Twitter, you can use hashtags to spark a conversation with others in your industry, and with those who share your interests. It’s a casual way to network, but it can also be a valuable way to connect with potential clients or vendors.
Make Your LinkedIn Profile Shine
Don’t publish the bare minimum to keep your LinkedIn account public. Be as explicit and as detailed as possible. Include volunteer experiences, professional affiliations, hobbies, interests, or anything else you think will make your LinkedIn profile stand out from the competition.
Get Your Name Out
Networking is a powerful way to get potential clients to see what you’re all about, and you have to do so creatively, even if it takes you out of your comfort zone. Here are two ways to get your clients talking about you:
Start a blog. It takes a little creativity and a lot of upkeep, but starting a blog is essential if you want to start your own business. If you write about your field often and with authority, people will start to see you as an expert, making them more likely to come to you when the need arises.
Do pro-bono work. We’d all like to start making cash on day one, but the reality is that you need to prove yourself before people start to trust you. Don’t know where to begin? Pick a charity that means something to you, and offer up your services. You’ll be making a positive difference, and they’ll be more likely to recommend you to other organizations in the future.
Hone Your Marketing Skills
To succeed as a solopreneur, you’ll need to market yourself and your product. This means perfecting your public speaking and presentation skills, which fills most people with dread. But with proper coaching, you’ll be ready to take on the next conference or speak at that next local event.
CLICK HERE for more information about solopreneur coaching.
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Our final Course Connections on September 3rd, 2015 was a smashing success and I want to thank all of you who came out to play golf and network with a FANTASTIC group of folks!
Golf as a Networking Tool
Sales training has been around since the late 1800s. After the industrial revolution brought new, more efficient ways for factories to build products for the masses, salesmen began to pop up everywhere. It wasn’t long before sales training programs followed. These programs taught salesmen “tricks” like how to stand, how to hand over a pen when closing a deal, and other effective body language skills.
Many sales managers put their sales team through sales development coaching to strengthen their talents. Development coaching builds your sales team’s confidence, motivation, and the ability to achieve set goals. But the process can’t end there. Managers should continue to inspire and teach their sales teams long after the coaching program is over to improve team performance.
You know those moments. The CEO is standing in the elevator, and your idea is flawless. Nerves undercut these opportunities all the time because few people properly prepare for those 60 seconds.
Sales development coaches are talented individuals. They have the ability to both “read” and cater to their trainees. Their customized approach to training improves results because they can discover and capitalize on trainee talent and motivation. There are several styles of coaching for sales development. Whether trainees are on the lower or higher end of the sales-ability spectrum, development coaches know exactly how to encourage growth in their performances.
Communication among multi-generational employees can be complex. With as many as four generations working together, age differences and work sensibilities are bound to be varied. When you hear the word “mentor” or “coaching,” you may think of them as necessary tools to mobilize the younger generation to engage in the workforce.
The evolution of the workforce has reached a point that has never been seen before: four separate and very different generations of employees working together under one roof. While this can be great for combining traditional wisdom with fresh ideas, it can also lead to some performance disruptions.
Differing generations also tend to disagree on formality within the work place. Baby Boomers, and even some Gen Xers, grew up in a time where suits and ties were required in the work place. A well-pressed suit and a firm handshake signaled a hardworking employee. Nowadays, younger generations have grown up in a casual atmosphere, where physical appearance doesn’t necessarily dictate work ethic. 



People known as millennials, those born in the late 1980s up to the 2000s, seem to be looking for a greater work-life balance than previous generations. They are motivated by different factors than the generation before, and much different factors than the Boomer generation, who will be entering retirement over the next few years.
Technology and coaching. More and more employees are able to work from home and are more than willing to do so. One of the top reasons millenials quit jobs is because of a lack of flexibility. Millenials want a flexible work option, but they also desperately want to make a real difference in the workplace.